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Marketing Coordinator

Axelon Services Corporation
Full-time
On-site
Marlborough, MA
R25104303. 157 Union St, Marlborough, Massachusetts 01752. 40 HPW. Job Title: Marketing Coordinator Location: Onsite ; 157 Union St, Marlborough, Massachusetts 01752 Shift/Schedule: M-F 8-430 OR 8:30-5PM Duration: 13W; possibly of extension or temp to perm Interview: Virtual Dress Code: Business causal , no jeans JOB SUMMARY: The Marketing and Development Coordinator is a highly qualified individual with advanced knowledge and expertise in graphic design, communications, writing and editing publications (both print and internet based), development, and office management. The candidate will report to the Vice President of Development, Marketing and Communications and will provide assistance on a wide variety of communications, marketing and development publications, projects and events for both internal and external audiences. JOB REQUIREMENTS: Education: Bachelor's degree with experience in journalism, graphic design, marketing, public relations, and fundraising. 2. Other Qualifications: Three to five years experience in communications and/or public relations; experience in a fast-paced hospital or health care setting, development or comparable service-oriented environment is highly desirable. PREFERREED Open to reviewing candidates with all experience levels Strong written, verbal and presentation skills for a variety of audiences. Experience in graphic design of print and digital mediums with ability to seek out and learn new design programs and methods High level computer skills (MS Word, Outlook, Excel, PowerPoint and Adobe programs such as Illustrator, Photoshop and lnDesign) are required. Photography skills are strongly desired. Experience with content management, web design, social media and CRM is required. Excellent organizational skills and ability to handle multiple tasks and meet tight deadlines. Experience managing and executing both internal and external marketing campaigns. Outstanding interpersonal skills while maintaining a high level of confidentiality and integrity. At ease in dealing with the public. Ability to work evenings/weekends to represent the hospital at community events, committees, etc. A positive attitude and a sense of humor. JOB RESPONSIBILITIES: Communications and Teamwork: Demonstrates a commitment to maintain effective communications with all health team members and with all Hospital customers to facilitate and promote effective working relationships, customer service and patient satisfaction. 1.1 Demonstrates professional and courteous behavior to staff, patients and others and introduces self to visitors/patients. Wears ID badge 100% of time while working. 1.2 Communicates information clearly to patients, visitors and co-workers in both verbal and written form and documents information clearly and completely. 1.3 Displays, through conduct and performance, an attitude, which reflects the respectful treatment of others, a commitment to teamwork and commitment to the Hospital s mission, values and goals. Participates in all appropriate ways to attend to the needs of all patients and visitors. 1.4 Actively participates in department-specific and/or interdisciplinary performance improvement and able to articulate performance improvement initiatives. 2. Work Practices: Demonstrates a commitment to maintain work practices that comply with established Hospital policy. 2.1 Observes and respects the personal privacy and confidentiality of information regarding patients, visitors, physicians, applicants and co-workers. 2.2 Maintains regular work attendance and is available for work as scheduled. 2.3 Dresses in a professional, business-like manner, reflecting the Hospital s dress policy and the need to be responsive to the perceptions of patients and visitors. 2.4 Attends and completes all mandatory education and information sessions. 2.5 Maintains current certification, licenses, registrations, etc. as required by the position. 2.6 Willingly provides assistance to others when requested and accepts other job-related duties as assigned. 2.7 Equally shares responsibility for overtime, rotation, etc. and any necessary schedule changes. 2.8 Attends departmental staff meetings on a regular basis and takes responsibility for becoming knowledgeable of meeting content if not attended. 3. Safety: Demonstrates a commitment to promote a safe environment for patients, visitors and peers. 3.1 Utilizes proper body mechanics, universal precautions, etc. in the work environment. 3.2 Remains knowledgeable regarding the utilization of emergency response in fire, code or disaster situations. 3.3 Identifies unsafe conditions in the work environment and takes appropriate actions to reduce/eliminate risk; reports all incidents that put the environment, patients, visitors or staff at risk. 3.4 Understands importance of patient safety issues and initiates appropriate action to address. 4. Professional Competency: Demonstrates a commitment to maintain competencies and participate in those activities, which contribute to the on-going development of self and others. 4.1 Accomplished all goals and objectives identified in prior year s performance assessment meeting. 4.2 Incorporates knowledge regarding the growth, development, physical, emotional and cultural needs of the populations served. 4.3 Applies all applicable Hospital and departmental standards when planning and providing care or a service. 4.4 Consistently produces high quality work with a minimum of errors. Maintains a high level of productivity and seeks ways to assist others when/if work is completed. 4.5 Demonstrates autonomy, initiative, professionalism and an ability and willingness to problem-solve. 4.6 Assumes responsibility for own continuing education and learning and suggests to Director/Senior Manager the means to accomplish it. 4.7 Participates, as requested, in orienting and mentoring other staff. 5. As a key resource to the hospital's Development, Marketing and Communication departments , the incumbent is responsible for the following duties: 5.1 Produces publications such as newsletters and marketing collateral including design, copy writing, proof reading, photo shoots, print production, brochures, ads and website upkeep, among other related tasks. Secures proposals from multiple vendors to ensure low cost, yet high quality delivery of final product. 5.2 Assists in the planning and implementation of special events including fundraisers and stewardship programs, health fairs, lectures, open houses, community education classes, employee activities, etc. 5.3 Establishes and maintains databases of area organizations, businesses, community leaders, etc. 5.4 Coordinates direct mail programs with marketing and communications and third party vendors. 5.5 Maintains appropriate development and marketing materials supply levels including printing of forms, and promotional materials, etc. 5.6 Ensures compliance with system corporate identity through proactive education and use of the UMass Memorial Healthcare system style guide 5.7 Ensures and promotes brand management for UMass Memorial-Marlborough Hospital internally. Actively engages caregivers and encourages departments to think about marketing opportunities 5.8 Actively seeks out, participates and represents the hospital in community engagement and outreach opportunities including sitting on community boards and attending networking events. 5.9 Represents the hospital at system-wide initiatives and programs. Implements system-wide marketing campaigns and customizes them to best represent the hospital. 5.10 Maintains the hospital s website, intranet and coordinates internal communication vehicles. Responsible for overseeing the hospital s social media activities to include caregiver recognition, system messaging, marketing of hospital s programs and initiatives. 5.11 Promotes and supports Community Benefit initiatives for the hospital to position itself as an educational resource for our target communities. 5.12 Develops and executes marketing campaigns for hospital services, community benefits and development/fundraising. 5.13 Develops tools for streamlining internal communications through templates and reporting consistent formatting of content.